According to Statista, a 2023 survey on podcast consumption revealed that 42 percent of U.S. adults had listened to a podcast within the last month, and that this figure has more than tripled over the past decade. It is predicted that the number of monthly listeners...
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Branded Podcasts Now Increasing in Demand
Businesses share content with their audience in different forms, and podcasts are one of the most effective means of sharing content. Podcast is accepted as an ideal way of delivering media content to the masses. Several reports indicate that with more and more...
Launching a Podcast – Eight Tips to Help You Succeed
Podcasts are a popular marketing tool for businesses. They allow people to gain information about something they are interested in by listening to knowledgeable, experienced people. Podcast transcription services play a key role in helping businesses use this digital...
Tips to Create Winning Content for Your Business Podcast
The past few years have witnessed a podcast boom. A 2016 study by Edison Research and Triton Digital found that about 57 million Americans (21 per cent of people) listen to podcasts at least once a month, and that these numbers are growing. Businesses are realizing...
Podcast Transcripts – A Game Changer in the Classroom
One would tend to think that podcasts are for those who don’t like reading and prefer an audio book instead. However, for the student community, podcasts and podcast transcription are useful learning tools. In an article published in The Atlantic, a teacher describes...
Facebook Podcast Engagement Enhanced with Whooskaa Partnership
Podcasting is a great way to boost your online presence. One of the best ways to do this is to post podcasts on popular social media platforms. Edison Research reports that the proportion of Americans 12 years and older who listened to at least one podcast in the past...
How to Make Podcast Transcription Work for Your Business
Podcast transcription can help grow your business. The popularity of podcasting has grown rapidly in recent years. The results of a recent Edison Research survey showed that 33% of the respondents had listened to a podcast, a 10% increase from 23% five years ago. The...
Podcast and Its Transcript – An Effective Marketing Tool for Small Businesses
In this digital age, content marketing is a great way through which brands can tell their stories to the world. Podcasts and their transcripts are effective marketing tools for small businesses. Being a content format that is easy to consume, podcasts are one of the...
How Video and Podcast Transcription Can Help Your SEO
Converting speech or dictation into text or transcription is a process that is widely used by several industries. Legal transcription helps attorneys document and present their cases, while medical transcription helps physicians manage patient information and improve...
Why is it Necessary to Include Transcripts Along with Your Podcasts
Creating and setting up podcasts of rare interviews, guides, and commentaries on your website or blog is a great way to communicate with your targeted audience, sometimes much more effectively than with just the written word. Podcasts are easier to consume than other...