Social media is a powerful way for brands to reach and engage with a large audience. Up to 87% of social media marketers think that consumers will search for brands on social media more often than search engines in 2023, according to HubSpot’s 2023 Social Media Marketing Report.
Effective Ways to Use Video in Learning
Video and digital content is a great way to capture students' attention. Studies show that using video in learning improves student performance. Digital materials enable teachers to simplify information and help students gain a deeper understanding about important...
Why is Closed Captioning Important for Video Marketing?
Businesses use video marketing to achieve specific goals, such as to build trust, advertise their products/services, and spread their brand message. Success with video marketing largely depends on creating unique content that engages your audience,
E-learning Market Poised for High Growth
E-learning has taken the world by storm and elevated the learning experience to a new level. Over the past two years, the COVID-19 pandemic changed education dramatically with the shift from physical to virtual classrooms. According to a Forbes article…
Why Video Transcription and Captioning are Important for the Media Industry
After a pandemic-related downturn in 2020, the entertainment and media (E&M) sectors are expected to register robust growth. Media channels use both audio and video for broadcasting. As up to 85 percent of video is viewed
How to Improve and Speed Up Video Transcription
Audio and video are easy to consume forms of content, which makes them powerful digital tools for all types of businesses. Supported by media transcription services, businesses are using social media, audio aids, audiograms, podcasts,……
How and Why Social Media Videos Should Be Transcribed
Businesses of all sizes have recognized the importance of incorporating video in their marketing strategy to reach their audience. Social media has transformed the way we communicate and is one of the best ways to share video for digital marketing to make….
How to Transcribe Social Media Videos Effectively
Use of videos in marketing is rising with every year as it is an engaging and entertaining option. Businesses create and share videos on social media platforms to connect with the customers and popularize their brand. There are several factors that come together to make a video successful.
Why is Transcription Important in Documentary Production
Transcription plays an important role in the seamless functioning of documentary post-production process. It enables documentary makers to ensure that the content is well-received and consumed by the audience. It makes the content of movies or documentaries easier to understand for consumers.
What are Interactive Transcripts and How Do They Improve Video Marketing?
A picture says a thousand words and videos, obviously, can go even further. Hubspot reported that 54% of consumers want to see more video content from a brand or business